Associations to the word «Branding»

Wiktionary

BRAND, noun. (archaic or poetic) A piece of wood red-hot, or still burning, from the fire.
BRAND, noun. (archaic) A sword.
BRAND, noun. A mark of ownership made by burning, e.g. on cattle, or to classify the contents of a cask.
BRAND, noun. A branding iron.
BRAND, noun. A name, symbol, logo, or other item used to distinguish a product or service, or its provider.
BRAND, noun. A specific product, service, or provider so distinguished.
BRAND, noun. Any specific type or variety of something; a distinct style, manner.
BRAND, noun. The reputation among some population of an organization, of the products sold under a particular brand name, or of a person.
BRAND, noun. Any minute fungus producing a burnt appearance in plants.
BRAND, verb. (transitive) To burn the flesh with a hot iron, either as a marker (for criminals, slaves etc.) or to cauterise a wound.
BRAND, verb. (transitive) To mark (especially cattle) with a brand as proof of ownership.
BRAND, verb. (transitive) To make an indelible impression on the memory or senses.
BRAND, verb. (transitive) To stigmatize, label (someone).
BRAND, verb. (transitive) (marketing) To associate a product or service with a trademark or other name and related images.
BRAND, adjective. (advertising) Associated with a particular product, service, or company.
BRAND AVATAR, noun. (marketing) (Internet) A company's online brand personality, which is a summary of what users are saying online via blogs about the organization and its brands.
BRAND GEESE, noun. Plural of brand goose
BRAND GOOSE, noun. A wild goose, the brant.
BRAND IMAGE, noun. (advertising) the set of emotional and sensory inputs a consumer associates with a particular product or service in their episodic memory system.
BRAND IMAGES, noun. Plural of brand image
BRAND LINKAGE, noun. The degree to which the consumer understands a commercial’s message is for a specific brand of product rather than the product category.
BRAND NAME, noun. A trade name.
BRAND NAMES, noun. Plural of brand name
BRAND NEW, adjective. Utterly new, as new as possible
BRAND PARITY, noun. (business) (marketing) Perceived sameness in quality and function among competing consumer products of differing brands.
BRAND SPANKING NEW, adjective. (informal) utterly new, as new as possible
BRAND STRETCH, noun. (advertising) the degree to which an advertiser alters consumer perceptions of a brand without alienating the consumer by creating messages that do not fit with the brand’s image.

Dictionary definition

BRAND, noun. A name given to a product or service.
BRAND, noun. A recognizable kind; "there's a new brand of hero in the movies now"; "what make of car is that?".
BRAND, noun. Identification mark on skin, made by burning.
BRAND, noun. A piece of wood that has been burned or is burning.
BRAND, noun. A symbol of disgrace or infamy; "And the Lord set a mark upon Cain"--Genesis.
BRAND, noun. A cutting or thrusting weapon that has a long metal blade and a hilt with a hand guard.
BRAND, verb. Burn with a branding iron to indicate ownership; of animals.
BRAND, verb. To accuse or condemn or openly or formally or brand as disgraceful; "He denounced the government action"; "She was stigmatized by society because she had a child out of wedlock".
BRAND, verb. Mark with a brand or trademark; "when this product is not branded it sells for a lower price".
BRAND, verb. Mark or expose as infamous; "She was branded a loose woman".

Wise words

A designer knows he has achieved perfection not when there is nothing left to add, but when there is nothing left to take away.
Antoine de Saint-Exupery