Associations to the word «Assure»

Wiktionary

ASSURE, verb. (transitive) To make sure and secure.
ASSURE, verb. (transitive) (followed by that or of) To give (someone) confidence in the trustworthiness of (something).
ASSURE, verb. (obsolete) To guarantee, promise (to do something).
ASSURE, verb. To reassure.

Dictionary definition

ASSURE, verb. Make certain of; "This nest egg will ensure a nice retirement for us"; "Preparation will guarantee success!".
ASSURE, verb. Inform positively and with certainty and confidence; "I tell you that man is a crook!".
ASSURE, verb. Assure somebody of the truth of something with the intention of giving the listener confidence; "I assured him that traveling to Cambodia was safe".
ASSURE, verb. Be careful or certain to do something; make certain of something; "He verified that the valves were closed"; "See that the curtains are closed"; "control the quality of the product".
ASSURE, verb. Cause to feel sure; give reassurance to; "The airline tried to reassure the customers that the planes were safe".
ASSURE, verb. Make a promise or commitment.

Wise words

A word is not a crystal, transparent and unchanged; it is the skin of a living thought and may vary greatly in color and content according to the circumstances and time in which it is used.
Oliver Wendell Holmes, Jr.